Tech in the News: December Highlights
In the second edition of Tech in the News which took place during the first week of December, PIT@UMass started an interesting conversation about rethinking social media. Moderated by Dr. Francine Berman, the conversation focused on two pivotal platforms - TikTok and Twitter.The session kicked off with Professor Hamed Zamani presenting his perspective on why TikTok is so addictive and providing a breakdown of the underlying factors that have contributed to the growing popularity of the app - the interactive, dynamic user interface and the behavior tracking algorithms that match content to user interest and its impact on industrializing virality.This was followed by a stirring talk by Professor Ethan Zuckerman tracing the takeover of Twitter by Elon Musk. He stressed on the importance of the platform in terms of its text-based content, asymmetricfollower-following network. Zuckerman also stated…